Who is SHE

Meet our founder, Isabella.

Here to help you unlock what’s possible for your finances.

Isabella is the visionary behind Her Finance, a trailblazer who saw a gap in the industry. She turned her passion for finance and empowering others into a thriving business dedicated to helping women achieve their financial dreams.

She is a champion for women’s financial empowerment

Isabella understands the unique challenges women face when it comes to finance. With a background in law and years of experience in complex lending she has made it her mission to demystify the borrowing process and champion women through every step. Whether it’s securing a first home, scaling a business, or investing in property, Isabella is there, offering her expertise and unwavering support.

She is a connector and a guide

Isabella isn’t just about numbers and interest rates; she’s about building relationships. She’s your finance bestie, the one who listens to your goals, helps you plan, and shows you that it’s not just about if you can achieve your goals, but how and when. With Her Finance, Isabella is creating a community where women feel confident, educated, and empowered to take control of their financial futures.

She is a philanthropist with purpose

For Isabella, success isn’t just measured by numbers in a ledger; it’s about making a difference. That’s why, for every home loan settled at Her Finance, $100 is given back to one of three purpose partners supporting women at pivotal stages of life. Isabella’s commitment to giving back and supporting other women is the mission at the heart of Her Finance.

She is every woman who believes in the power of financial freedom

Isabella’s own journey is one of passion, perseverance, and purpose. She’s built Her Finance to prevent other women facing the same barriers to borrowing money that she did and help them take charge of their finances, their futures, and their lives.

Who is SHE? Meet our clients

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